Hi. I'm Julie Rochelle.

As a designer I'm interested in building products that make day-to-day tasks more efficient and engaging for the user. I’m a natural problem solver and enjoy innovative thinking, especially in small groups. The idea of creating something that simply makes life easier is intoxicating.

I’d love to say “UX design found me” but I’d be lying. I worked really hard to find it.  

My work in architecture inspired an exploration of other creative fields. This led to a brief stint in studying computer science. I quickly learned I NEED a visually creative outlet. In trying times I did some Googling and discovered the industry of User Experience. I never looked back.
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